I'm giving this book a three stars because I found the first half of the book to be really helpful...to a point. About halfway through, however, Rubin starts talking about her low carb diet and starts to really get on my nerves.
I realized about half way through, the book was about twice as long as I could take--it turned into a rage read for me then with made up names for things like the "strategy of pairing" and how you can make something a habit by pairing it with something-- like the man who prays on his drive home...I mean, come on, seriously?
However, it was when she hit upon the "treadmill desk" that I started to scream at the book. I don't know why, but for some reason, the idea of people with treadmill desks really just fills me with rage. I can't explain it. Maybe it's because I'm one of the "rebel" tendencies she mentions-- I think there's truth to that particular aspect of her book because every strategy she had in the book she went "This won't work for Rebels" or "this MIGHT work for rebels but it's unlikely" and it just made me so angry I wanted to change my entire life to prove her wrong.
So, there's some good stuff in here, but there's some stuff that had me yelling at the book, too!